Here is the link to my post in the Personal company blog on how customer data should be treated in bankruptcy: http://blog.personal.com/2011/09/a-world-without-borders-–-customer-data-in-bankruptcy
We don’t have this issue at Personal as individuals own their data from the start when using our data vault service (thus there would be no “customer data assets” for us to sell were the company to go out of business), but I expect it to become a bigger and bigger issue in the coming years.