If you read Monday’s Telco 2.0 News Review, you’ll know that the use and abuse of customer data is rapidly getting to be a more and more important and controversial issue. Ideas like “social commerce” and the technology of analysing enormous data sets combine to create both enormous opportunities and potential disasters. Facebook, for example, is trialling an advertising product which mixes advertising into content taken from user status updates and reinjects it on their friends’ pages as ads. Is this a great idea or an unusually egregious form of spam?
Telco 2.0 has been one of the analyst firms working on the World Economic Forum’s Rethinking Personal Data project for this year’s WEF meeting. We also recently issued a Analyst’s Note on the Personal Data Economy. We’re going to be discussing the issue and sharing some of the conclusions at our Best Practice Live! virtual event on Wednesday and Thursday this week – it’s free to register and join, and you can also find more in our Personal Data research stream.
Here’s a video interview with our CEO, Simon Torrance, about the WEF project:
Personal Data Agenda for Best Practice Live!
- Key findings of the ‘Re-Thinking Personal Information’ white paper
- Trust Networks and the Telco market opportunity
- The key web technologies that are enabling user-centric identity management, and how to adopt them
- What is the ‘Personal Information Economy’ exactly and what role should telcos plan to take?
- What Google needs from telcos in the ‘trust’ space?
- New evidence that demonstrate the tangible value of Personal Data
- How AT&T is gearing up to play a significant role in Personal Data management
Presenters:
- Bill Hoffman, Associate Director, World Economic Forum
- John Clippinger, Co-Director, The Law Lab, The Berkman Center for Internet & Society, Harvard
- Kaliya Hamlin, Executive Director, Personal Data Ecosystem
- Phil Laidler, Director, Telco 2.0 Initiative
- Eric Sachs, Product Manager, Security, Google
- Von Wright, VP Cloud & Wholesale, Mobility & Consumer Markets, AT&T
Sign up here absolutely FREE.