Biography
DataBanker delivers an internet service that lets individual consumers aggregate and understand their personal behavioraldata, and sell that data to product designers, marketers, and social researchers. Additional consumer authorized “opt-in” services facilitate bulk data collection and allow companies to unlock the value of existing poorly monetized data silos, especially in regulated industries such as telecommunications, energy, and healthcare. DataBanker provides a needed solution for consumers to control their privacy exposure while giving analysts and researchers access to rich behavioraldata that is not widely and cost effectively available today.
Notes
DataBanker delivers an internet service that lets individual consumers aggregate and understand their personal behavioraldata, and sell that data to product designers, marketers, and social researchers. Additional consumer authorized “opt-in” services facilitate bulk data collection and allow companies to unlock the value of existing poorly monetized data silos, especially in regulated industries such as telecommunications, energy, and healthcare. DataBanker provides a needed solution for consumers to control their privacy exposure while giving analysts and researchers access to rich behavioraldata that is not widely and cost effectively available today.